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Vivium

We invest in talent and ideas, and build enduring brands with a multigenerational outlook.

Vivium is a single-family office managing a curated portfolio of investments across real estate, hospitality, design, ventures, and collectibles. Founded by businessman, entrepreneur, and art patron Elie Khouri, we exist to nurture businesses, creators, and ideas that have the power to shape industries and leave a lasting cultural and economic impact.

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What We Invest In

Global luxury real estate built for growth.
Real Estate
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Sotheby’s International Realty, Madrid Headquarters, Spain

Vivium invests in trophy assets and hospitality properties to create long-term opportunities. Through our partnership with Sotheby’s International Realty, we are expanding across Spain, the UAE, KSA, the UK, and other global markets.

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Interior view of the dining room in a private residence
REAL ESTATE
Strategic investments in iconic properties and hospitality that create enduring value and sustained growth.
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SOTHEBY’S INTERNATIONAL REALTHY
Part of Sotheby’s International Realty, linking distinctive homes with discerning buyers around the world.
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Destinations for the modern voyager.

Hospitality
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A first look at Luura Paros, where Cycladic beauty meets contemporary boutique hospitality

Vivium created Luura for those who move through the world with curiosity and intention. Introduced in 2025, Luura is a new expression of Mediterranean hospitality. Rooted in culture, defined by authenticity, and designed to inspire.

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HOSPITALITY
Discover more about Luura, the new boutique brand redefining contemporary hospitality.
LUURA
A reimagining of the Mediterranean hotel experience, created for a new generation of travelers.
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Backing bold entrepreneurs.

Ventures
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Vivium supports ventures that amplify our core investment pillars and unlock progress in FinTech, PropTech, Hospitality Tech, and next-generation consumer platforms. We provide more than capital, offering mentorship and strategic guidance to help businesses scale.


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Objects rooted in passion and culture.

Collectibles
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Antony Gormley, Grid II, 2014

Vivium invests in contemporary art, fine wines, luxury watches, and rare design objects that carry both artistic and cultural significance. This reflects a discerning eye for craftsmanship and beauty and strengthens Vivium’s commitment to collecting with purpose.

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Daniel Buren, Pile Up: High Relief No. B2, 2017
COLLECTIBLES
Elie Khouri is a passionate collector who curates timeless pieces celebrating art, culture, and craftsmanship.
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